This interactive session focuses on the elements of effective branding for emerging professionals and graduate students. The session will cover the three factors of creating an effective brand, networking with others both in person and online, and next steps for your brand using success stories and highlights from those in attendance.

Learning Outcomes:

• Motivate rising leaders to recognize the importance of professional branding for advancing opportunities within their institutions, professional organizations, leadership experiences, and student support programs.
• Build confidence for new and emerging professionals to overcome imposter syndrome and feel empowered as they prepare for upcoming programs and events in the academic year.
• Develop a personalized “next steps for success” plan that includes strategies for strengthening your professional role and building a supportive network as you cultivate your personal brand.
• Discover and refine your authentic voice to lead with confidence, applying authentic leadership strategies to your individual career journey in higher education.