If You're Not Assessing, You're Guessing: Prioritizing Program Assessment and Evaluation
Includes a Live Web Event on 04/02/2025 at 1:00 PM (EDT)
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- Non-member - $39
- Member - Free!
By engaging in assessment and evaluation practices, campus practitioners can use data to confirm their programs are evidence-based/evidence-informed (or not), ensure the program is facilitating learning, verify the programs work for their student population, and support a commitment to continuous innovation and improvement. As the session's learning outcomes outline, this foundational presentation will focus on defining program assessment and evaluation for student affairs, writing meaningful and measurable learning outcomes, and implementing creative methods for collecting assessment and evaluation data. The presentation will include tips on creating a culture of assessment and evaluation on their campus. The presenter will also demonstrate tying the presentation to the learning outcomes and collecting assessment and evaluation data while presenting on it.
Learning Outcomes:
- Describe the difference between program assessment and evaluation.
- Practice writing 1-2 measurable learning outcomes.
- Articulate one or more ways to implement assessment and evaluation methods.
Eva Esakoff
Assistant Director of Statewide Coalition Evaluation and Data Projects
Eva Esakoff (she/her) serves as the Assistant Director for Statewide Coalition Evaluation and Data Projects on NASPA's Health, Safety, and Well-being team. Eva's work focuses on prioritizing assessment, evaluation, and data collection for the Healthy Colleges Montana (HCM) coalition and the Coalition of Colorado Campus Alcohol and Drug Educators (CADE), both initiatives overseen by NASPA. Eva has worked with NASPA for almost three years, and has been in the higher education/prevention field for 7 years total including campus-based work with sexual health education, peer education, and alcohol and other drug prevention and education. Eva received her MA in Higher Education Administration from the University of Denver and her Certified Prevention Specialist (CPS) certification in 2024.
Guidelines for earning CSAEd credit:
1 CSAEd Core CE will be awarded for completing this course. Completion includes attending the session and completing the Feedback Survey.
No partial credit will be awarded; full completion is required.
Participants must also complete the feedback survey in the Online Learning Community.
To receive CSAEd credit, attendees must complete the Feedback Survey in the online event offering the certification. Once the survey is completed, your Certificate will be available in the event modules. The Certificate of Completion, which will show the event and credit earnings, is available for download and/or print from the event in your Online Learning Community.
NASPA has been approved by the Higher Education Consortium for Student Affairs Certification to provide CE credit for Certified Student Affairs Educators (CSAEd). NASPA is solely responsible for all aspects of this program.
Guidelines for earning CHES/MCHES credit:
NASPA is a designated provider of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc. This program is designated for Certified Health Education Specialists (CHES). There are up to 1 total Category 1 continuing education contact hour eligible for CHES and 1 total Category 1 continuing education contact hour eligible for MCHES.
To receive credit, please complete the Feedback Survey in the online event offering the credits. Once the survey is completed, your certificate will be available in the event modules. The Certificate of Completion, which will show the event and credit earnings, is for your records only. All CHES/MCHES credits earned from NASPA events are reported to NCHEC on a quarterly basis, after which those credits will be viewable in your NCHEC continuing education dashboard.
